Notes from meeting with Shaun, owner of The Arches nightclub, re. videodrag component to be produced by MOD Films.
80's club night "Night Train" at The Arches, Southwark St (behind Tate Modern)
Opening night 7th May, then 1st Friday and 3rd Friday of the month
5pm onwards
Target market: thirtysomething officeworkers
Concept: MOD Films supplies "videodrag" rig and operators to club and starts charging the venue once there is a market for live insertion of people into films.
Videodrag format ideas:
"hole in frame" put heads in
Build up a jukebox of 80s movie moments
Recording booth (like photobooth) with bluescreen and preview monitor
Technical options to overlay, substitute or add the punter into the movie loop
Add punter-contributed subtitles to jukebox loops (for earlier in the night when no one is brave enough to go in front of camera)
Aladin does tricks for the people in the queue and uses suggestion to "place" elements of his tricks into footage.
Team:
Michela - VJ, Director
Damon - Post-production, videography
Sarah - Installation design
Legalities:
Fair use of film material under artistic criticism and review - Videodrag has to be carefully marketed as a "reclaim the media"
MOD Films needs to ring-fence its involvement to avoid problems related to copyright holders and venues
Terms and conditions around the resulting footage need to be worked out.
Issues:
Filming has to be next-to-real-time. Video manipulation has to be quick.
Quality of the experience
Next steps:
Collate footage (ML, DOC, KTM)
Design layout (SPN, ML)
Prepare footage (DOC, ML)
Prepare 'bag o tricks' (ML, DOC)
Seed idea into April 25 VJ set (ML)
Host private party to explore idea (ML)