People will pay for convenience, not access. Online businesses are starting to wake up to this.
Michael Robertson, ex.MP3.com chief, speaks out about online music sites on the eve of launching MP3tunes which imposes no DRM restrictions on subscribers.
"I think [DRM] is a problem; I've made no bones about it," he said in an interview Wednesday. "I'm not a fan of DRM. I think it penalizes paying customers. If you can get music from file sharing networks and pay nothing, and then get it from the record guys with a pair of handcuffs attached…I think it's awful."
Lindows Chief To Launch DRM-Less Music Service
One to watch to see.
Posted by .M. at February 3, 2005 12:52 AM | TrackBack